obvius/modules & automations

Everything Obvius can see, run and automate.

The full catalog: the dashboards we collect and analyze, the modules we manage and act on, and the automations that run the busywork, with the exact tools each one connects to.

> modules & automations

Pick the building blocks for your dashboard.

Every module and automation we can build, grouped by what it does for your business. Pick the ones you want, we build them into one dashboard.

MCP-nativeAPI
Acquisition

Find, capture and convert demand into customers.

New customer & account analysis

Signups, activation and cohort retention, in one view.

StripeHubSpotGoogle Analytics

Lead-source analysis

Which channels actually convert, and what they cost.

HubSpotMeta AdsGoogle Analytics

Sales pipeline & forecast

Weighted pipeline, forecast, win-rate and sales velocity.

HubSpotPipedriveAttio

Lead generation

Enrich, score and route inbound and outbound.

HubSpotApolloPipedrive

New account to onboarding

Trigger onboarding the moment someone signs up.

StripeGmailSlack

Missed call → instant text-back

A missed call triggers an instant text so the lead never goes cold.

AircallTwilion8n

Lead follow-up until they reply

Automatic, spaced follow-ups that stop the moment they answer.

HubSpotGmailn8n

New lead → CRM, assigned, first reply

Every new lead lands in the CRM, gets assigned, and gets a first reply.

HubSpotGmailn8n

Quote / devis follow-up until signed

Quotes are chased on a cadence until they're signed or declined.

YousignGmailn8n

And more: cold-outreach sequences, lead scoring, attribution.

Marketing

See what your spend, content and channels return.

Email & newsletter performance

Opens, clicks, list growth and revenue per campaign.

MailchimpBrevoKlaviyo

Ad spend overview

Spend, ROAS and CAC across every channel.

Meta AdsGoogle AdsTikTok Ads

Most-profitable ads & why

Your top creatives, with the reason they win.

Meta AdsTikTok AdsGoogle Analytics

Agency performance report

What the agency reports, against what actually happened.

Google AdsMeta AdsLinkedIn

SEO / GEO score

Rankings, generative-engine presence and technical health.

Search ConsoleGoogle AnalyticsAhrefs

Keyword & content movers

What is rising or falling, and why.

Search ConsoleAhrefsSemrush

Social-media trend analysis

Formats, sounds and topics gaining momentum.

AhrefsLinkedInGoogle Analytics

Auto review request after service

Happy clients get a review request at the right moment.

Google BusinessTwilion8n

Negative feedback routed privately

Unhappy feedback is caught and routed to you before it goes public.

SlackGmailn8n

Respond-to-review drafts

On-brand reply drafts for every review, ready to approve.

Google Businessn8n

And more: creative fatigue, budget pacing, review monitoring.

Finance

Cash, revenue and margins, always up to date.

Revenue vs cash-out by department

Your revenue against cash-out per category and department, with margin and trend.

StripePennylaneQuickBooks

Expense & treasury analysis

Spend by category, anomalies flagged, and a cash-flow view from your accounting tool.

PennylaneQuickBooks

Profitability by product & client

Margin per product, client and channel, and where it leaks.

StripePennylane

Subscription & billing health

MRR, churn and failed-payment recovery, read from your billing tool.

ChargebeeStripeRecurly

E-commerce performance

Orders, AOV, returns, top products and abandoned carts.

ShopifyWooCommerceStripe

Invoice chasing & reminders

Overdue invoices are chased automatically on your schedule.

StripePennylaneGmail

Failed payment → retry + notify

Failed payments retry automatically and notify you if they still fail.

StripeSlackn8n

Expense capture from receipts

Receipts are read and pushed to your accounting tool, categorized.

PennylaneGoogle Driven8n

Daily / weekly cash digest

A short cash-position summary lands in your inbox or Slack.

StripeSlackn8n

And more: runway, dunning, reconciliation prompts.

Admin

The paperwork, scheduling and follow-ups, handled.

Key dates & reminders by month

Deadlines, renewals and filings, never missed.

Google CalendarNotionSlack

Contract & document tracking

Sent and signed status, renewals and deadlines, in one place.

YousignDocuSignNotion

Appointment & booking reminders

Clients get timely reminders so fewer slots go to waste.

Google CalendarTwilion8n

No-show recovery & waitlist fill

Cancellations trigger waitlist offers to refill the slot.

CalendlyTwilion8n

Client onboarding & document collection

New clients are walked through forms and document collection.

TypeformNotionGmail

Forms & intake before the first meeting

Intake forms are collected and synced to the CRM before you meet.

TypeformHubSpotn8n

And more: renewals, e-signature, reminders.

HR

Your team, your intranet and your knowledge in one place.

Company intranet

SOPs, FAQ, docs and who is online.

NotionGoogle DriveGmail

HR overview

Leave, onboarding, headcount and key dates.

NotionGoogle DriveGoogle Calendar

AI chat for your employees

Answers grounded in your own docs and rules.

NotionGoogle DriveSlack

New-hire onboarding flow

Every new hire gets accounts, docs and a first-week checklist.

NotionGoogle DriveSlack

And more: policy Q&A, asset register, time-off.

Operations

Projects, stock and workflows running on their own.

Support & ticket analysis

Volume, SLA, recurring issues and sentiment.

ZendeskIntercomGmail

Call & communication analytics

Call volume, missed-call rate and response time, by agent.

AircallTwilioCallRail

Projects in progress

Live status across teams and priorities, on one board.

MondayNotionLinear

Priorities by department

What each team owns this week, ranked.

MondayNotionSlack

Meeting intelligence

Auto summaries and action items from calls, pushed to tasks and the CRM.

FirefliesFathomHubSpot

Inventory & stock

Stock levels, turnover and reorder points, with low-stock alerts.

ShopifySquareGoogle Sheets

Automations & schedules in place

Every recurring job, with an on/off switch.

Maken8nSlack

Cross-tool workflows

Multi-step actions across your whole stack.

MakeZapierMonday

Low stock → draft supplier order

When stock dips below threshold, a supplier order is drafted.

ShopifyGmailn8n

Scheduling from demand forecast

Staffing suggestions based on your historical demand patterns.

Google Sheetsn8n

And more: dispatch, capacity planning, SLA alerts.

Strategy

The numbers, briefings and signals to decide faster.

Team report rollups

Sales and ops reports rolled up and summarized for you.

NotionSlackFireflies

New competitor analysis

New entrants, positioning and pricing moves.

TikTokInstagramReddit

Feature ideas from feedback

New-feature ideas mined from tickets and reviews.

Google BusinessIntercomNotion

NPS & customer health

NPS and CSAT trends with a composite customer-health score.

TypeformPostHogStripe

Daily close / end-of-day digest

An end-of-day recap of the numbers that matter.

SlackGmailn8n

Weekly owner report

A written weekly report across your tools, every Monday.

NotionSlackn8n

Performance & anomaly alerts

You're pinged when a metric breaks its expected range.

Slackn8n

Meeting-prep briefs

A one-pager before every meeting: who, context, last touchpoints.

Google CalendarFirefliesHubSpot

And more: board packs, OKRs, scenario views.

Content

On-brand content, produced and ready to publish.

Instagram / TikTok / LinkedIn posts

Drafts, hooks and captions in your voice.

InstagramTikTokLinkedIn

Ad & social concepts

Angles, scripts and creative briefs.

FigmaMeta AdsNotion

Blog articles

SEO and GEO-aware long-form drafts.

NotionSearch ConsoleGoogle Drive

And more: newsletters, repurposing, image generation.

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